We are pleased to announce the newest member of the Fujisan Marketing team, Zachary McIntyre. We sat down with Zach to learn more about his background in digital marketing as well as his hobbies outside of the workplace.
Tell us about your Search Marketing background prior to joining Fujisan Marketing.
I have been in the Digital Marketing space for the past 8 years at two other agencies and then the past 4 years as a full time Freelancer. I started out in local SEO and have consistently grown my skillset to include SEO for National Brands & Ecommerce, Amazon Webstore Marketing, Google Ads, Facebook Advertising and Digital Marketing Strategy. I guess you could kind of call me a Zach of All Trades.
Why do you love digital marketing?
I grew up playing sports and have this drive to be competitive (but in a good way). I take that competitiveness into my digital marketing work and driving results for my clients. I love testing and learning to find out what drives consumers to make a purchase. The whole psychological aspect is fascinating.
How do you feel about being a professional in our industry?
It is an absolute blast and an industry I am passionate about. It changes day in and day out and I learn something new each and every day. There are some amazing conferences where we all get together and share our knowledge. So cool!
What are some hobbies that you really enjoy?
Some might say I have too many hobbies. I want to visit every US National Park which means I love road trips. I am big into flying my Drone and getting cool photos in all of the places that we visit. I guess that means I love photography as well. I used to be a Crossfit trainer, so I love to workout and exercise….and I could go on. Camping, snowboarding, hiking, mountain biking….
Where is your next big vacation?
We have rented a house in Mexico for August but who knows if that will actually happen. The next National Park we want to visit is Zion in Utah. We are probably more likely to take an RV to Utah and go on a long road trip. Iceland, Ireland, New Zealand are all on the long term bucket list.
