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Guidance from our Digital Marketing Experts in Seattle
When advertising on Facebook, your goal is simple: get a high-quality return on your marketing investment. Whether that’s getting leads or selling a product, the principle behind them is all unified back to that. But, in order to actually achieve this, you can’t just setup an ad campaign, sit back, and relax. A good campaign requires you to be vigilant about its performance and learn from your advertising as it goes along. Then, you optimize. Why Bother With Facebook Campaign Optimization? There are multiple reasons to frequently optimize your ad […]
Social media advertising is one of the most cost-effective forms of advertising available to businesses today. With a whopping total of over 100 billion active users on Facebook, it’s no wonder why Facebook advertising has grown in popularity. Facebook advertising is one of the biggest advertising platforms on the Internet today, capturing 34.5% of total display advertising spending in the U.S. But even when Facebook is the perfect platform for company advertising, it takes more than a great product to get noticed. With the rise in social media marketing and […]